Branding is all about creating and building your brand’s identity. It covers stuff like your logo, colors, tagline, how you talk to your audience—basically, everything that makes your brand different from the rest. The whole point is to make customers feel something special and memorable when they think of your business. A solid brand helps build customer loyalty and makes you more noticeable in a crowded market. When your branding is strong, people trust you faster and feel like they’re getting something more than just a product—they’re getting a unique experience.
